Media & Communications Wisconsin (WI) Rank #31 of 50

Copywriter Salary in Wisconsin

The median copywriter salary in Wisconsin is $59,800 per year, which is 8% below the national median of $65,000.

Median Salary
$59,800
vs National
$-5,200
State Rank
#31 of 50
Cost of Living
92%

Copywriter Salary Overview in Wisconsin (2026)

Wisconsin ranks #31 out of 50 states for copywriter compensation. Copywriter salaries in Wisconsin are below the national median, though the lower cost of living can offset the difference. At $59,800 per year, copywriters in Wisconsin earn $5,200 less than the national median of $65,000.

A key advantage of working in Wisconsin is its below-average cost of living (92% of the national index). This means the $59,800 salary has the purchasing power of roughly $65,000 in an average-cost area.

The salary spread in Wisconsin is significant: copywriters at the 10th percentile earn $33,120, while those at the 90th percentile bring home $108,560 — a $75,440 gap that reflects differences in experience, specialization, employer type, and metro area. The highest-paying city in Wisconsin for this role is Madison, where the median reaches $65,000.

Nationally, copywriter employment is projected to grow 4% over the next decade (as fast as average). This steady growth indicates stable demand for copywriters across the country.

Copywriter Salary in Wisconsin by Experience

In Wisconsin, an entry-level copywriter earns around $34,960, while experienced professionals earn up to $103,040 per year. The cost of living index in Wisconsin is 92% of the national average.

Entry Level (0-2 yrs)
$34,960
$-3,040 vs national
Mid Level (3-7 yrs)
$61,640
$-5,360 vs national
Senior Level (8+ yrs)
$103,040
$-8,960 vs national

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Salary Percentiles in Wisconsin

Percentile WI Salary
10th Percentile $33,120
25th Percentile $44,160
Median (50th) $59,800
75th Percentile $82,800
90th Percentile $108,560

Copywriter Salary by City in Wisconsin

The largest employment areas for copywriters in Wisconsin include Milwaukee, Madison, Green Bay, and Kenosha. Salaries vary by city based on local cost of living and demand.

How to Become a Copywriter in Wisconsin

Education

Most copywriter positions require a bachelor's degree. Wisconsin has several accredited institutions offering relevant programs.

Key Skills

CopywritingBrand VoiceSEOContent StrategyEditingCreative Thinking

Job Outlook in Wisconsin

Nationally, copywriter employment is projected to grow 4% over the next decade (as fast as average). Wisconsin's demand may vary based on local industry trends.

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Open to Copywriter Roles in Wisconsin?

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Frequently Asked Questions: Copywriter Salary in Wisconsin

How much does a Copywriter make in Wisconsin? ▼
The median copywriter salary in Wisconsin is $59,800 per year, which is 8% below the national median of $65,000. Salaries range from $33,120 (10th percentile) to $108,560 (90th percentile).
How much does a Copywriter make per hour in Wisconsin? ▼
Based on the median annual salary of $59,800, a copywriter in Wisconsin earns approximately $29 per hour assuming a standard 2,080-hour work year.
Is Wisconsin a good state for copywriters? ▼
Wisconsin ranks #31 out of 50 states for copywriter pay. The cost of living index is 92% of the national average. Entry-level copywriters earn $34,960, while senior professionals earn $103,040.
How does Wisconsin compare to other states for copywriter salary? ▼
The highest paying state for copywriters is Hawaii at $110,500. Wisconsin's median of $59,800 ranks #31 nationally. Nearby-ranked states include North Carolina ($59,800) and Texas ($59,800).
What is the entry-level copywriter salary in Wisconsin? ▼
An entry-level copywriter in Wisconsin earns approximately $34,960 per year. With 3-7 years of experience, pay increases to around $61,640. Senior-level professionals with 8+ years earn up to $103,040.
What city in Wisconsin pays copywriters the most? ▼
Madison is the highest paying city in Wisconsin for copywriters, with a median salary of $65,000. Other cities include Milwaukee and Green Bay.