Business & Finance Athens, GA Pop. 127,064

Market Research Analyst Salary in Athens, Georgia

The median market research analyst salary in Athens, GA is $62,772 per year, which is 8% below the national median and 3.2% below the Georgia state average.

City Median
$62,772
vs State Avg
$-2,047
vs National
$-5,458
Cost of Living
90%

Market Research Analyst Pay in Athens: What to Expect (2026)

Athens offers a median market research analyst salary of $62,772, which is $2,047 below the Georgia state average of $64,819. Compared to the national median of $68,230, Athens pays below the national benchmark for this role.

Athens's cost of living is 90% of the national average, meaning salary figures here closely reflect actual purchasing power. This makes direct comparisons to other cities straightforward.

The salary range for market research analysts in Athens spans from $34,960 at the 10th percentile to $112,240 at the 90th percentile — a $77,280 spread. Entry-level professionals start around $36,800, while senior market research analysts with 8+ years of experience can earn up to $105,800. With a population of 127,064, Athens is a mid-sized metro with a growing job market.

Market Research Analyst Salary in Athens by Experience

In Athens, an entry-level market research analyst earns around $36,800, while experienced professionals earn up to $105,800 per year. The local cost of living index is 90% of the national average.

Entry Level (0-2 yrs)
$36,800
$-3,200 vs national
Mid Level (3-7 yrs)
$64,400
$-5,600 vs national
Senior Level (8+ yrs)
$105,800
$-9,200 vs national

Salary Percentiles in Athens, GA

Percentile Athens
10th Percentile $34,960
25th Percentile $46,000
Median (50th) $62,772
75th Percentile $84,640
90th Percentile $112,240

Market Research Analyst Salary in Other Georgia Cities

Atlanta, GA
$70,959
Pop. 498,715
Savannah, GA
$64,136
Pop. 147,780
Augusta, GA
$61,407
Pop. 202,081
Columbus, GA
$60,042
Pop. 206,922

How to Become a Market Research Analyst in Athens

Education

Most market research analyst positions require a bachelor's degree. Athens and the surrounding Georgia area have institutions offering relevant programs.

Key Skills

Data AnalysisSurvey DesignSPSS/RMarket TrendsReport WritingPresentation

Job Outlook

Nationally, market research analyst employment is projected to grow 13% over the next decade (much faster than average). Demand in Athens may vary based on local industry and population growth.

Find Market Research Analyst Jobs in Athens

Browse open market research analyst positions in Athens, GA:

Indeed → LinkedIn → ZipRecruiter → Glassdoor →

Frequently Asked Questions: Market Research Analyst Salary in Athens

How much does a Market Research Analyst make in Athens, GA? ▼
The median market research analyst salary in Athens, Georgia is $62,772 per year, which is 8% below the national median of $68,230. Salaries range from $34,960 (10th percentile) to $112,240 (90th percentile).
How much does a Market Research Analyst make per hour in Athens? ▼
Based on the median annual salary of $62,772, a market research analyst in Athens earns approximately $30 per hour assuming a standard 2,080-hour work year.
How does Athens compare to the Georgia state average for market research analyst pay? ▼
Athens's median market research analyst salary of $62,772 is 3.2% below the Georgia state average of $64,819. The local cost of living index is 90% of the national average.
What is the cost of living in Athens, GA? ▼
Athens has a cost of living index of 90% compared to the national average. This means a market research analyst salary of $62,772 in Athens has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a market research analyst in Athens? ▼
Most market research analyst positions in Athens require a bachelor's degree. Key skills include Data Analysis, Survey Design, SPSS/R, Market Trends. The job market is projected to grow 13% nationally over the next decade.