Business & Finance Las Cruces, NM Pop. 111,385

Market Research Analyst Salary in Las Cruces, New Mexico

The median market research analyst salary in Las Cruces, NM is $60,042 per year, which is 12% below the national median and 5.4% below the New Mexico state average.

City Median
$60,042
vs State Avg
$-3,412
vs National
$-8,188
Cost of Living
88%

Market Research Analyst Pay in Las Cruces: What to Expect (2026)

Las Cruces offers a median market research analyst salary of $60,042, which is $3,412 below the New Mexico state average of $63,454. Compared to the national median of $68,230, Las Cruces pays below the national benchmark for this role.

One of Las Cruces's biggest advantages is its low cost of living at 88% of the national average. This means the $60,042 salary stretches further here — equivalent to roughly $68,230 in an average-cost city. This makes Las Cruces an attractive option for market research analysts seeking strong real-dollar compensation.

The salary range for market research analysts in Las Cruces spans from $33,440 at the 10th percentile to $107,360 at the 90th percentile — a $73,920 spread. Entry-level professionals start around $35,200, while senior market research analysts with 8+ years of experience can earn up to $101,200. With a population of 111,385, Las Cruces is a mid-sized metro with a growing job market.

Market Research Analyst Salary in Las Cruces by Experience

In Las Cruces, an entry-level market research analyst earns around $35,200, while experienced professionals earn up to $101,200 per year. The local cost of living index is 88% of the national average.

Entry Level (0-2 yrs)
$35,200
$-4,800 vs national
Mid Level (3-7 yrs)
$61,600
$-8,400 vs national
Senior Level (8+ yrs)
$101,200
$-13,800 vs national

Salary Percentiles in Las Cruces, NM

Percentile Las Cruces
10th Percentile $33,440
25th Percentile $44,000
Median (50th) $60,042
75th Percentile $80,960
90th Percentile $107,360

Market Research Analyst Salary in Other New Mexico Cities

Santa Fe, NM
$75,053
Pop. 87,505
Albuquerque, NM
$64,819
Pop. 564,559
Rio Rancho, NM
$62,772
Pop. 104,046
Roswell, NM
$55,949
Pop. 48,422

How to Become a Market Research Analyst in Las Cruces

Education

Most market research analyst positions require a bachelor's degree. Las Cruces and the surrounding New Mexico area have institutions offering relevant programs.

Key Skills

Data AnalysisSurvey DesignSPSS/RMarket TrendsReport WritingPresentation

Job Outlook

Nationally, market research analyst employment is projected to grow 13% over the next decade (much faster than average). Demand in Las Cruces may vary based on local industry and population growth.

Find Market Research Analyst Jobs in Las Cruces

Browse open market research analyst positions in Las Cruces, NM:

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Frequently Asked Questions: Market Research Analyst Salary in Las Cruces

How much does a Market Research Analyst make in Las Cruces, NM? ▼
The median market research analyst salary in Las Cruces, New Mexico is $60,042 per year, which is 12% below the national median of $68,230. Salaries range from $33,440 (10th percentile) to $107,360 (90th percentile).
How much does a Market Research Analyst make per hour in Las Cruces? ▼
Based on the median annual salary of $60,042, a market research analyst in Las Cruces earns approximately $29 per hour assuming a standard 2,080-hour work year.
How does Las Cruces compare to the New Mexico state average for market research analyst pay? ▼
Las Cruces's median market research analyst salary of $60,042 is 5.4% below the New Mexico state average of $63,454. The local cost of living index is 88% of the national average.
What is the cost of living in Las Cruces, NM? ▼
Las Cruces has a cost of living index of 88% compared to the national average. This means a market research analyst salary of $60,042 in Las Cruces has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a market research analyst in Las Cruces? ▼
Most market research analyst positions in Las Cruces require a bachelor's degree. Key skills include Data Analysis, Survey Design, SPSS/R, Market Trends. The job market is projected to grow 13% nationally over the next decade.