Business & Finance Rochester, NY Pop. 211,328

Market Research Analyst Salary in Rochester, New York

The median market research analyst salary in Rochester, NY is $69,595 per year, which is 2.0% above the national median and 23.9% below the New York state average.

City Median
$69,595
vs State Avg
$-21,833
vs National
+$1,365
Cost of Living
90%

Market Research Analyst Pay in Rochester: What to Expect (2026)

Rochester offers a median market research analyst salary of $69,595, which is $21,833 below the New York state average of $91,428. Compared to the national median of $68,230, Rochester pays above average for this role.

Rochester's cost of living is 90% of the national average, meaning salary figures here closely reflect actual purchasing power. This makes direct comparisons to other cities straightforward.

The salary range for market research analysts in Rochester spans from $38,760 at the 10th percentile to $124,440 at the 90th percentile — a $85,680 spread. Entry-level professionals start around $40,800, while senior market research analysts with 8+ years of experience can earn up to $117,300. With a population of 211,328, Rochester is a mid-sized metro with a growing job market.

Market Research Analyst Salary in Rochester by Experience

In Rochester, an entry-level market research analyst earns around $40,800, while experienced professionals earn up to $117,300 per year. The local cost of living index is 90% of the national average.

Entry Level (0-2 yrs)
$40,800
+$800 vs national
Mid Level (3-7 yrs)
$71,400
+$1,400 vs national
Senior Level (8+ yrs)
$117,300
+$2,300 vs national

Salary Percentiles in Rochester, NY

Percentile Rochester
10th Percentile $38,760
25th Percentile $51,000
Median (50th) $69,595
75th Percentile $93,840
90th Percentile $124,440

Market Research Analyst Salary in Other New York Cities

How to Become a Market Research Analyst in Rochester

Education

Most market research analyst positions require a bachelor's degree. Rochester and the surrounding New York area have institutions offering relevant programs.

Key Skills

Data AnalysisSurvey DesignSPSS/RMarket TrendsReport WritingPresentation

Job Outlook

Nationally, market research analyst employment is projected to grow 13% over the next decade (much faster than average). Demand in Rochester may vary based on local industry and population growth.

Find Market Research Analyst Jobs in Rochester

Browse open market research analyst positions in Rochester, NY:

Frequently Asked Questions: Market Research Analyst Salary in Rochester

How much does a Market Research Analyst make in Rochester, NY? ▼
The median market research analyst salary in Rochester, New York is $69,595 per year, which is 2.0% above the national median of $68,230. Salaries range from $38,760 (10th percentile) to $124,440 (90th percentile).
How much does a Market Research Analyst make per hour in Rochester? ▼
Based on the median annual salary of $69,595, a market research analyst in Rochester earns approximately $33 per hour assuming a standard 2,080-hour work year.
How does Rochester compare to the New York state average for market research analyst pay? ▼
Rochester's median market research analyst salary of $69,595 is 23.9% below the New York state average of $91,428. The local cost of living index is 90% of the national average.
What is the cost of living in Rochester, NY? ▼
Rochester has a cost of living index of 90% compared to the national average. This means a market research analyst salary of $69,595 in Rochester has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a market research analyst in Rochester? ▼
Most market research analyst positions in Rochester require a bachelor's degree. Key skills include Data Analysis, Survey Design, SPSS/R, Market Trends. The job market is projected to grow 13% nationally over the next decade.