Business & Finance Des Moines, IA Pop. 214,133

Marketing Manager Salary in Des Moines, Iowa

The median marketing manager salary in Des Moines, IA is $128,837 per year, which is 8% below the national median and 3.4% above the Iowa state average.

City Median
$128,837
vs State Avg
+$4,201
vs National
$-11,203
Cost of Living
92%

Marketing Manager Pay in Des Moines: What to Expect (2026)

Des Moines offers a median marketing manager salary of $128,837, which is $4,201 above the Iowa state average of $124,636. Compared to the national median of $140,040, Des Moines pays below the national benchmark for this role.

Des Moines's cost of living is 92% of the national average, meaning salary figures here closely reflect actual purchasing power. This makes direct comparisons to other cities straightforward.

The salary range for marketing managers in Des Moines spans from $71,392 at the 10th percentile to $220,064 at the 90th percentile — a $148,672 spread. Entry-level professionals start around $57,040, while senior marketing managers with 8+ years of experience can earn up to $165,600. With a population of 214,133, Des Moines is a mid-sized metro with a growing job market.

Marketing Manager Salary in Des Moines by Experience

In Des Moines, an entry-level marketing manager earns around $57,040, while experienced professionals earn up to $165,600 per year. The local cost of living index is 92% of the national average.

Entry Level (0-2 yrs)
$57,040
$-4,960 vs national
Mid Level (3-7 yrs)
$96,600
$-8,400 vs national
Senior Level (8+ yrs)
$165,600
$-14,400 vs national

Salary Percentiles in Des Moines, IA

Percentile Des Moines
10th Percentile $71,392
25th Percentile $93,840
Median (50th) $128,837
75th Percentile $170,200
90th Percentile $220,064

Marketing Manager Salary in Other Iowa Cities

Iowa City, IA
$133,038
Pop. 74,828
Cedar Rapids, IA
$123,235
Pop. 137,710
Davenport, IA
$120,434
Pop. 101,724
Sioux City, IA
$117,634
Pop. 85,797

How to Become a Marketing Manager in Des Moines

Education

Most marketing manager positions require a bachelor's degree. Des Moines and the surrounding Iowa area have institutions offering relevant programs.

Key Skills

Digital MarketingSEO/SEMAnalyticsContent StrategyBrand ManagementBudget Management

Job Outlook

Nationally, marketing manager employment is projected to grow 6% over the next decade (faster than average). Demand in Des Moines may vary based on local industry and population growth.

Find Marketing Manager Jobs in Des Moines

Browse open marketing manager positions in Des Moines, IA:

Indeed → LinkedIn → ZipRecruiter → Glassdoor →

Frequently Asked Questions: Marketing Manager Salary in Des Moines

How much does a Marketing Manager make in Des Moines, IA? ▼
The median marketing manager salary in Des Moines, Iowa is $128,837 per year, which is 8% below the national median of $140,040. Salaries range from $71,392 (10th percentile) to $220,064 (90th percentile).
How much does a Marketing Manager make per hour in Des Moines? ▼
Based on the median annual salary of $128,837, a marketing manager in Des Moines earns approximately $62 per hour assuming a standard 2,080-hour work year.
How does Des Moines compare to the Iowa state average for marketing manager pay? ▼
Des Moines's median marketing manager salary of $128,837 is 3.4% above the Iowa state average of $124,636. The local cost of living index is 92% of the national average.
What is the cost of living in Des Moines, IA? ▼
Des Moines has a cost of living index of 92% compared to the national average. This means a marketing manager salary of $128,837 in Des Moines has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a marketing manager in Des Moines? ▼
Most marketing manager positions in Des Moines require a bachelor's degree. Key skills include Digital Marketing, SEO/SEM, Analytics, Content Strategy. The job market is projected to grow 6% nationally over the next decade.