Retail & Sales Green Bay, WI Pop. 107,395

Retail Manager Salary in Green Bay, Wisconsin

The median retail manager salary in Green Bay, WI is $44,352 per year, which is 12% below the national median and 4.3% below the Wisconsin state average.

City Median
$44,352
vs State Avg
$-2,016
vs National
$-6,048
Cost of Living
88%

Retail Manager Pay in Green Bay: What to Expect (2026)

Green Bay offers a median retail manager salary of $44,352, which is $2,016 below the Wisconsin state average of $46,368. Compared to the national median of $50,400, Green Bay pays below the national benchmark for this role.

One of Green Bay's biggest advantages is its low cost of living at 88% of the national average. This means the $44,352 salary stretches further here — equivalent to roughly $50,400 in an average-cost city. This makes Green Bay an attractive option for retail managers seeking strong real-dollar compensation.

The salary range for retail managers in Green Bay spans from $26,400 at the 10th percentile to $80,960 at the 90th percentile — a $54,560 spread. Entry-level professionals start around $28,160, while senior retail managers with 8+ years of experience can earn up to $74,800. With a population of 107,395, Green Bay is a mid-sized metro with a growing job market.

Retail Manager Salary in Green Bay by Experience

In Green Bay, an entry-level retail manager earns around $28,160, while experienced professionals earn up to $74,800 per year. The local cost of living index is 88% of the national average.

Entry Level (0-2 yrs)
$28,160
$-3,840 vs national
Mid Level (3-7 yrs)
$45,760
$-6,240 vs national
Senior Level (8+ yrs)
$74,800
$-10,200 vs national

Salary Percentiles in Green Bay, WI

Percentile Green Bay
10th Percentile $26,400
25th Percentile $33,440
Median (50th) $44,352
75th Percentile $61,600
90th Percentile $80,960

Retail Manager Salary in Other Wisconsin Cities

Madison, WI
$50,400
Pop. 269,840
Milwaukee, WI
$46,368
Pop. 577,222
Kenosha, WI
$45,360
Pop. 99,986
Racine, WI
$43,344
Pop. 77,816

How to Become a Retail Manager in Green Bay

Education

Most retail manager positions require a high school diploma. Green Bay and the surrounding Wisconsin area have institutions offering relevant programs.

Key Skills

Retail ManagementSalesInventory ManagementCustomer ServiceStaff TrainingVisual Merchandising

Job Outlook

Nationally, retail manager employment is projected to grow 1% over the next decade (slower than average). Demand in Green Bay may vary based on local industry and population growth.

Find Retail Manager Jobs in Green Bay

Browse open retail manager positions in Green Bay, WI:

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Frequently Asked Questions: Retail Manager Salary in Green Bay

How much does a Retail Manager make in Green Bay, WI? ▼
The median retail manager salary in Green Bay, Wisconsin is $44,352 per year, which is 12% below the national median of $50,400. Salaries range from $26,400 (10th percentile) to $80,960 (90th percentile).
How much does a Retail Manager make per hour in Green Bay? ▼
Based on the median annual salary of $44,352, a retail manager in Green Bay earns approximately $21 per hour assuming a standard 2,080-hour work year.
How does Green Bay compare to the Wisconsin state average for retail manager pay? ▼
Green Bay's median retail manager salary of $44,352 is 4.3% below the Wisconsin state average of $46,368. The local cost of living index is 88% of the national average.
What is the cost of living in Green Bay, WI? ▼
Green Bay has a cost of living index of 88% compared to the national average. This means a retail manager salary of $44,352 in Green Bay has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a retail manager in Green Bay? ▼
Most retail manager positions in Green Bay require a high school diploma. Key skills include Retail Management, Sales, Inventory Management, Customer Service. The job market is projected to grow 1% nationally over the next decade.