Business & Finance Green Bay, WI Pop. 107,395

Marketing Manager Salary in Green Bay, Wisconsin

The median marketing manager salary in Green Bay, WI is $123,235 per year, which is 12% below the national median and 4.3% below the Wisconsin state average.

City Median
$123,235
vs State Avg
$-5,602
vs National
$-16,805
Cost of Living
88%

Marketing Manager Pay in Green Bay: What to Expect (2026)

Green Bay offers a median marketing manager salary of $123,235, which is $5,602 below the Wisconsin state average of $128,837. Compared to the national median of $140,040, Green Bay pays below the national benchmark for this role.

One of Green Bay's biggest advantages is its low cost of living at 88% of the national average. This means the $123,235 salary stretches further here — equivalent to roughly $140,040 in an average-cost city. This makes Green Bay an attractive option for marketing managers seeking strong real-dollar compensation.

The salary range for marketing managers in Green Bay spans from $68,288 at the 10th percentile to $210,496 at the 90th percentile — a $142,208 spread. Entry-level professionals start around $54,560, while senior marketing managers with 8+ years of experience can earn up to $158,400. With a population of 107,395, Green Bay is a mid-sized metro with a growing job market.

Marketing Manager Salary in Green Bay by Experience

In Green Bay, an entry-level marketing manager earns around $54,560, while experienced professionals earn up to $158,400 per year. The local cost of living index is 88% of the national average.

Entry Level (0-2 yrs)
$54,560
$-7,440 vs national
Mid Level (3-7 yrs)
$92,400
$-12,600 vs national
Senior Level (8+ yrs)
$158,400
$-21,600 vs national

Salary Percentiles in Green Bay, WI

Percentile Green Bay
10th Percentile $68,288
25th Percentile $89,760
Median (50th) $123,235
75th Percentile $162,800
90th Percentile $210,496

Marketing Manager Salary in Other Wisconsin Cities

How to Become a Marketing Manager in Green Bay

Education

Most marketing manager positions require a bachelor's degree. Green Bay and the surrounding Wisconsin area have institutions offering relevant programs.

Key Skills

Digital MarketingSEO/SEMAnalyticsContent StrategyBrand ManagementBudget Management

Job Outlook

Nationally, marketing manager employment is projected to grow 6% over the next decade (faster than average). Demand in Green Bay may vary based on local industry and population growth.

Find Marketing Manager Jobs in Green Bay

Browse open marketing manager positions in Green Bay, WI:

Frequently Asked Questions: Marketing Manager Salary in Green Bay

How much does a Marketing Manager make in Green Bay, WI? ▼
The median marketing manager salary in Green Bay, Wisconsin is $123,235 per year, which is 12% below the national median of $140,040. Salaries range from $68,288 (10th percentile) to $210,496 (90th percentile).
How much does a Marketing Manager make per hour in Green Bay? ▼
Based on the median annual salary of $123,235, a marketing manager in Green Bay earns approximately $59 per hour assuming a standard 2,080-hour work year.
How does Green Bay compare to the Wisconsin state average for marketing manager pay? ▼
Green Bay's median marketing manager salary of $123,235 is 4.3% below the Wisconsin state average of $128,837. The local cost of living index is 88% of the national average.
What is the cost of living in Green Bay, WI? ▼
Green Bay has a cost of living index of 88% compared to the national average. This means a marketing manager salary of $123,235 in Green Bay has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a marketing manager in Green Bay? ▼
Most marketing manager positions in Green Bay require a bachelor's degree. Key skills include Digital Marketing, SEO/SEM, Analytics, Content Strategy. The job market is projected to grow 6% nationally over the next decade.