Retail & Sales Racine, WI Pop. 77,816

Sales Representative Salary in Racine, Wisconsin

The median sales representative salary in Racine, WI is $56,442 per year, which is 14% below the national median and 6.5% below the Wisconsin state average.

City Median
$56,442
vs State Avg
$-3,938
vs National
$-9,188
Cost of Living
86%

Sales Representative Pay in Racine: What to Expect (2026)

Racine offers a median sales representative salary of $56,442, which is $3,938 below the Wisconsin state average of $60,380. Compared to the national median of $65,630, Racine pays below the national benchmark for this role.

One of Racine's biggest advantages is its low cost of living at 86% of the national average. This means the $56,442 salary stretches further here — equivalent to roughly $65,630 in an average-cost city. This makes Racine an attractive option for sales representatives seeking strong real-dollar compensation.

The salary range for sales representatives in Racine spans from $27,520 at the 10th percentile to $130,720 at the 90th percentile — a $103,200 spread. Entry-level professionals start around $30,100, while senior sales representatives with 8+ years of experience can earn up to $124,700. Racine is a smaller market (pop. 77,816), which may mean fewer openings but also less competition for available positions.

Sales Representative Salary in Racine by Experience

In Racine, an entry-level sales representative earns around $30,100, while experienced professionals earn up to $124,700 per year. The local cost of living index is 86% of the national average.

Entry Level (0-2 yrs)
$30,100
$-4,900 vs national
Mid Level (3-7 yrs)
$58,480
$-9,520 vs national
Senior Level (8+ yrs)
$124,700
$-20,300 vs national

Salary Percentiles in Racine, WI

Percentile Racine
10th Percentile $27,520
25th Percentile $37,840
Median (50th) $56,442
75th Percentile $86,000
90th Percentile $130,720

Sales Representative Salary in Other Wisconsin Cities

Madison, WI
$65,630
Pop. 269,840
Milwaukee, WI
$60,380
Pop. 577,222
Kenosha, WI
$59,067
Pop. 99,986
Green Bay, WI
$57,754
Pop. 107,395

How to Become a Sales Representative in Racine

Education

Most sales representative positions require a bachelor's degree. Racine and the surrounding Wisconsin area have institutions offering relevant programs.

Key Skills

ProspectingNegotiationCRM SoftwarePresentationProduct KnowledgeClosing

Job Outlook

Nationally, sales representative employment is projected to grow 2% over the next decade (as fast as average). Demand in Racine may vary based on local industry and population growth.

Find Sales Representative Jobs in Racine

Browse open sales representative positions in Racine, WI:

Indeed → LinkedIn → ZipRecruiter → Glassdoor →

Frequently Asked Questions: Sales Representative Salary in Racine

How much does a Sales Representative make in Racine, WI? ▼
The median sales representative salary in Racine, Wisconsin is $56,442 per year, which is 14% below the national median of $65,630. Salaries range from $27,520 (10th percentile) to $130,720 (90th percentile).
How much does a Sales Representative make per hour in Racine? ▼
Based on the median annual salary of $56,442, a sales representative in Racine earns approximately $27 per hour assuming a standard 2,080-hour work year.
How does Racine compare to the Wisconsin state average for sales representative pay? ▼
Racine's median sales representative salary of $56,442 is 6.5% below the Wisconsin state average of $60,380. The local cost of living index is 86% of the national average.
What is the cost of living in Racine, WI? ▼
Racine has a cost of living index of 86% compared to the national average. This means a sales representative salary of $56,442 in Racine has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a sales representative in Racine? ▼
Most sales representative positions in Racine require a bachelor's degree. Key skills include Prospecting, Negotiation, CRM Software, Presentation. The job market is projected to grow 2% nationally over the next decade.