Media & Communications Rochester, NY Pop. 211,328

Social Media Manager Salary in Rochester, New York

The median social media manager salary in Rochester, NY is $58,500 per year, which is 10% below the national median and 26.2% below the New York state average.

City Median
$58,500
vs State Avg
$-20,800
vs National
$-6,500
Cost of Living
90%

Social Media Manager Salary in Rochester by Experience

In Rochester, an entry-level social media manager earns around $36,000, while experienced professionals earn up to $97,200 per year. The local cost of living index is 90% of the national average.

Entry Level (0-2 yrs)
$36,000
$-4,000 vs national
Mid Level (3-7 yrs)
$60,300
$-6,700 vs national
Senior Level (8+ yrs)
$97,200
$-10,800 vs national

Salary Percentiles in Rochester, NY

Percentile Rochester
10th Percentile $34,200
25th Percentile $45,000
Median (50th) $58,500
75th Percentile $79,200
90th Percentile $103,500

Social Media Manager Salary in Other New York Cities

How to Become a Social Media Manager in Rochester

Education

Most social media manager positions require a bachelor's degree. Rochester and the surrounding New York area have institutions offering relevant programs.

Key Skills

Content CreationAnalyticsPlatform ManagementCopywritingCommunity ManagementPaid Social

Job Outlook

Nationally, social media manager employment is projected to grow 10% over the next decade (faster than average). Demand in Rochester may vary based on local industry and population growth.