Business & Finance Des Moines, IA Pop. 214,133

Market Research Analyst Salary in Des Moines, Iowa

The median market research analyst salary in Des Moines, IA is $62,772 per year, which is 8% below the national median and 3.4% above the Iowa state average.

City Median
$62,772
vs State Avg
+$2,047
vs National
$-5,458
Cost of Living
92%

Market Research Analyst Pay in Des Moines: What to Expect (2026)

Des Moines offers a median market research analyst salary of $62,772, which is $2,047 above the Iowa state average of $60,725. Compared to the national median of $68,230, Des Moines pays below the national benchmark for this role.

Des Moines's cost of living is 92% of the national average, meaning salary figures here closely reflect actual purchasing power. This makes direct comparisons to other cities straightforward.

The salary range for market research analysts in Des Moines spans from $34,960 at the 10th percentile to $112,240 at the 90th percentile — a $77,280 spread. Entry-level professionals start around $36,800, while senior market research analysts with 8+ years of experience can earn up to $105,800. With a population of 214,133, Des Moines is a mid-sized metro with a growing job market.

Market Research Analyst Salary in Des Moines by Experience

In Des Moines, an entry-level market research analyst earns around $36,800, while experienced professionals earn up to $105,800 per year. The local cost of living index is 92% of the national average.

Entry Level (0-2 yrs)
$36,800
$-3,200 vs national
Mid Level (3-7 yrs)
$64,400
$-5,600 vs national
Senior Level (8+ yrs)
$105,800
$-9,200 vs national

Salary Percentiles in Des Moines, IA

Percentile Des Moines
10th Percentile $34,960
25th Percentile $46,000
Median (50th) $62,772
75th Percentile $84,640
90th Percentile $112,240

Market Research Analyst Salary in Other Iowa Cities

Iowa City, IA
$64,819
Pop. 74,828
Cedar Rapids, IA
$60,042
Pop. 137,710
Davenport, IA
$58,678
Pop. 101,724
Sioux City, IA
$57,313
Pop. 85,797

How to Become a Market Research Analyst in Des Moines

Education

Most market research analyst positions require a bachelor's degree. Des Moines and the surrounding Iowa area have institutions offering relevant programs.

Key Skills

Data AnalysisSurvey DesignSPSS/RMarket TrendsReport WritingPresentation

Job Outlook

Nationally, market research analyst employment is projected to grow 13% over the next decade (much faster than average). Demand in Des Moines may vary based on local industry and population growth.

Find Market Research Analyst Jobs in Des Moines

Browse open market research analyst positions in Des Moines, IA:

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Frequently Asked Questions: Market Research Analyst Salary in Des Moines

How much does a Market Research Analyst make in Des Moines, IA? ▼
The median market research analyst salary in Des Moines, Iowa is $62,772 per year, which is 8% below the national median of $68,230. Salaries range from $34,960 (10th percentile) to $112,240 (90th percentile).
How much does a Market Research Analyst make per hour in Des Moines? ▼
Based on the median annual salary of $62,772, a market research analyst in Des Moines earns approximately $30 per hour assuming a standard 2,080-hour work year.
How does Des Moines compare to the Iowa state average for market research analyst pay? ▼
Des Moines's median market research analyst salary of $62,772 is 3.4% above the Iowa state average of $60,725. The local cost of living index is 92% of the national average.
What is the cost of living in Des Moines, IA? ▼
Des Moines has a cost of living index of 92% compared to the national average. This means a market research analyst salary of $62,772 in Des Moines has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a market research analyst in Des Moines? ▼
Most market research analyst positions in Des Moines require a bachelor's degree. Key skills include Data Analysis, Survey Design, SPSS/R, Market Trends. The job market is projected to grow 13% nationally over the next decade.