Business & Finance Allentown, PA Pop. 126,092

Market Research Analyst Salary in Allentown, Pennsylvania

The median market research analyst salary in Allentown, PA is $66,865 per year, which is 2% below the national median and 2% below the Pennsylvania state average.

City Median
$66,865
vs State Avg
$-1,365
vs National
$-1,365
Cost of Living
94%

Market Research Analyst Pay in Allentown: What to Expect (2026)

Allentown offers a median market research analyst salary of $66,865, which is $1,365 below the Pennsylvania state average of $68,230. Compared to the national median of $68,230, Allentown pays below the national benchmark for this role.

Allentown's cost of living is 94% of the national average, meaning salary figures here closely reflect actual purchasing power. This makes direct comparisons to other cities straightforward.

The salary range for market research analysts in Allentown spans from $37,240 at the 10th percentile to $119,560 at the 90th percentile — a $82,320 spread. Entry-level professionals start around $39,200, while senior market research analysts with 8+ years of experience can earn up to $112,700. With a population of 126,092, Allentown is a mid-sized metro with a growing job market.

Market Research Analyst Salary in Allentown by Experience

In Allentown, an entry-level market research analyst earns around $39,200, while experienced professionals earn up to $112,700 per year. The local cost of living index is 94% of the national average.

Entry Level (0-2 yrs)
$39,200
$-800 vs national
Mid Level (3-7 yrs)
$68,600
$-1,400 vs national
Senior Level (8+ yrs)
$112,700
$-2,300 vs national

Salary Percentiles in Allentown, PA

Percentile Allentown
10th Percentile $37,240
25th Percentile $49,000
Median (50th) $66,865
75th Percentile $90,160
90th Percentile $119,560

Market Research Analyst Salary in Other Pennsylvania Cities

How to Become a Market Research Analyst in Allentown

Education

Most market research analyst positions require a bachelor's degree. Allentown and the surrounding Pennsylvania area have institutions offering relevant programs.

Key Skills

Data AnalysisSurvey DesignSPSS/RMarket TrendsReport WritingPresentation

Job Outlook

Nationally, market research analyst employment is projected to grow 13% over the next decade (much faster than average). Demand in Allentown may vary based on local industry and population growth.

Find Market Research Analyst Jobs in Allentown

Browse open market research analyst positions in Allentown, PA:

Frequently Asked Questions: Market Research Analyst Salary in Allentown

How much does a Market Research Analyst make in Allentown, PA? ▼
The median market research analyst salary in Allentown, Pennsylvania is $66,865 per year, which is 2% below the national median of $68,230. Salaries range from $37,240 (10th percentile) to $119,560 (90th percentile).
How much does a Market Research Analyst make per hour in Allentown? ▼
Based on the median annual salary of $66,865, a market research analyst in Allentown earns approximately $32 per hour assuming a standard 2,080-hour work year.
How does Allentown compare to the Pennsylvania state average for market research analyst pay? ▼
Allentown's median market research analyst salary of $66,865 is 2% below the Pennsylvania state average of $68,230. The local cost of living index is 94% of the national average.
What is the cost of living in Allentown, PA? ▼
Allentown has a cost of living index of 94% compared to the national average. This means a market research analyst salary of $66,865 in Allentown has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a market research analyst in Allentown? ▼
Most market research analyst positions in Allentown require a bachelor's degree. Key skills include Data Analysis, Survey Design, SPSS/R, Market Trends. The job market is projected to grow 13% nationally over the next decade.