Business & Finance Lansing, MI Pop. 112,644

Marketing Manager Salary in Lansing, Michigan

The median marketing manager salary in Lansing, MI is $120,434 per year, which is 14% below the national median and 4.4% below the Michigan state average.

City Median
$120,434
vs State Avg
$-5,602
vs National
$-19,606
Cost of Living
86%

Marketing Manager Pay in Lansing: What to Expect (2026)

Lansing offers a median marketing manager salary of $120,434, which is $5,602 below the Michigan state average of $126,036. Compared to the national median of $140,040, Lansing pays below the national benchmark for this role.

One of Lansing's biggest advantages is its low cost of living at 86% of the national average. This means the $120,434 salary stretches further here — equivalent to roughly $140,040 in an average-cost city. This makes Lansing an attractive option for marketing managers seeking strong real-dollar compensation.

The salary range for marketing managers in Lansing spans from $66,736 at the 10th percentile to $205,712 at the 90th percentile — a $138,976 spread. Entry-level professionals start around $53,320, while senior marketing managers with 8+ years of experience can earn up to $154,800. With a population of 112,644, Lansing is a mid-sized metro with a growing job market.

Marketing Manager Salary in Lansing by Experience

In Lansing, an entry-level marketing manager earns around $53,320, while experienced professionals earn up to $154,800 per year. The local cost of living index is 86% of the national average.

Entry Level (0-2 yrs)
$53,320
$-8,680 vs national
Mid Level (3-7 yrs)
$90,300
$-14,700 vs national
Senior Level (8+ yrs)
$154,800
$-25,200 vs national

Salary Percentiles in Lansing, MI

Percentile Lansing
10th Percentile $66,736
25th Percentile $87,720
Median (50th) $120,434
75th Percentile $159,100
90th Percentile $205,712

Marketing Manager Salary in Other Michigan Cities

Ann Arbor, MI
$147,042
Pop. 123,851
Grand Rapids, MI
$126,036
Pop. 198,917
Detroit, MI
$123,235
Pop. 639,111
Warren, MI
$123,235
Pop. 139,387

How to Become a Marketing Manager in Lansing

Education

Most marketing manager positions require a bachelor's degree. Lansing and the surrounding Michigan area have institutions offering relevant programs.

Key Skills

Digital MarketingSEO/SEMAnalyticsContent StrategyBrand ManagementBudget Management

Job Outlook

Nationally, marketing manager employment is projected to grow 6% over the next decade (faster than average). Demand in Lansing may vary based on local industry and population growth.

Find Marketing Manager Jobs in Lansing

Browse open marketing manager positions in Lansing, MI:

Indeed → LinkedIn → ZipRecruiter → Glassdoor →

Frequently Asked Questions: Marketing Manager Salary in Lansing

How much does a Marketing Manager make in Lansing, MI? ▼
The median marketing manager salary in Lansing, Michigan is $120,434 per year, which is 14% below the national median of $140,040. Salaries range from $66,736 (10th percentile) to $205,712 (90th percentile).
How much does a Marketing Manager make per hour in Lansing? ▼
Based on the median annual salary of $120,434, a marketing manager in Lansing earns approximately $58 per hour assuming a standard 2,080-hour work year.
How does Lansing compare to the Michigan state average for marketing manager pay? ▼
Lansing's median marketing manager salary of $120,434 is 4.4% below the Michigan state average of $126,036. The local cost of living index is 86% of the national average.
What is the cost of living in Lansing, MI? ▼
Lansing has a cost of living index of 86% compared to the national average. This means a marketing manager salary of $120,434 in Lansing has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a marketing manager in Lansing? ▼
Most marketing manager positions in Lansing require a bachelor's degree. Key skills include Digital Marketing, SEO/SEM, Analytics, Content Strategy. The job market is projected to grow 6% nationally over the next decade.