Business & Finance Raleigh, NC Pop. 467,665

Marketing Manager Salary in Raleigh, North Carolina

The median marketing manager salary in Raleigh, NC is $141,440 per year, which is 1.0% above the national median and 6.3% above the North Carolina state average.

City Median
$141,440
vs State Avg
+$8,402
vs National
+$1,400
Cost of Living
98%

Marketing Manager Pay in Raleigh: What to Expect (2026)

Raleigh offers a median marketing manager salary of $141,440, which is $8,402 above the North Carolina state average of $133,038. Compared to the national median of $140,040, Raleigh pays above average for this role.

Raleigh's cost of living is 98% of the national average, meaning salary figures here closely reflect actual purchasing power. This makes direct comparisons to other cities straightforward.

The salary range for marketing managers in Raleigh spans from $78,376 at the 10th percentile to $241,592 at the 90th percentile — a $163,216 spread. Entry-level professionals start around $62,620, while senior marketing managers with 8+ years of experience can earn up to $181,800. With a population of 467,665, Raleigh is a mid-sized metro with a growing job market.

Marketing Manager Salary in Raleigh by Experience

In Raleigh, an entry-level marketing manager earns around $62,620, while experienced professionals earn up to $181,800 per year. The local cost of living index is 98% of the national average.

Entry Level (0-2 yrs)
$62,620
+$620 vs national
Mid Level (3-7 yrs)
$106,050
+$1,050 vs national
Senior Level (8+ yrs)
$181,800
+$1,800 vs national

Salary Percentiles in Raleigh, NC

Percentile Raleigh
10th Percentile $78,376
25th Percentile $103,020
Median (50th) $141,440
75th Percentile $186,850
90th Percentile $241,592

Marketing Manager Salary in Other North Carolina Cities

Charlotte, NC
$141,440
Pop. 874,579
Durham, NC
$137,239
Pop. 283,506
Greensboro, NC
$127,436
Pop. 299,035
Winston-Salem, NC
$124,636
Pop. 249,545

How to Become a Marketing Manager in Raleigh

Education

Most marketing manager positions require a bachelor's degree. Raleigh and the surrounding North Carolina area have institutions offering relevant programs.

Key Skills

Digital MarketingSEO/SEMAnalyticsContent StrategyBrand ManagementBudget Management

Job Outlook

Nationally, marketing manager employment is projected to grow 6% over the next decade (faster than average). Demand in Raleigh may vary based on local industry and population growth.

Find Marketing Manager Jobs in Raleigh

Browse open marketing manager positions in Raleigh, NC:

Indeed → LinkedIn → ZipRecruiter → Glassdoor →

Frequently Asked Questions: Marketing Manager Salary in Raleigh

How much does a Marketing Manager make in Raleigh, NC? ▼
The median marketing manager salary in Raleigh, North Carolina is $141,440 per year, which is 1.0% above the national median of $140,040. Salaries range from $78,376 (10th percentile) to $241,592 (90th percentile).
How much does a Marketing Manager make per hour in Raleigh? ▼
Based on the median annual salary of $141,440, a marketing manager in Raleigh earns approximately $68 per hour assuming a standard 2,080-hour work year.
How does Raleigh compare to the North Carolina state average for marketing manager pay? ▼
Raleigh's median marketing manager salary of $141,440 is 6.3% above the North Carolina state average of $133,038. The local cost of living index is 98% of the national average.
What is the cost of living in Raleigh, NC? ▼
Raleigh has a cost of living index of 98% compared to the national average. This means a marketing manager salary of $141,440 in Raleigh has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a marketing manager in Raleigh? ▼
Most marketing manager positions in Raleigh require a bachelor's degree. Key skills include Digital Marketing, SEO/SEM, Analytics, Content Strategy. The job market is projected to grow 6% nationally over the next decade.