Public Relations Specialist Salary in Madison, Wisconsin
The median public relations specialist salary in Madison, WI is $67,440 per year, which is 0.0% above the national median and 8.7% above the Wisconsin state average.
Public Relations Specialist Pay in Madison: What to Expect (2026)
Madison offers a median public relations specialist salary of $67,440, which is $5,395 above the Wisconsin state average of $62,045. Compared to the national median of $67,440, Madison pays above average for this role.
Madison's cost of living is 100% of the national average, meaning salary figures here closely reflect actual purchasing power. This makes direct comparisons to other cities straightforward.
The salary range for public relations specialists in Madison spans from $38,000 at the 10th percentile to $120,000 at the 90th percentile — a $82,000 spread. Entry-level professionals start around $42,000, while senior public relations specialists with 8+ years of experience can earn up to $112,000. With a population of 269,840, Madison is a mid-sized metro with a growing job market.
Public Relations Specialist Salary in Madison by Experience
In Madison, an entry-level public relations specialist earns around $42,000, while experienced professionals earn up to $112,000 per year. The local cost of living index is 100% of the national average.
Salary Percentiles in Madison, WI
| Percentile | Madison |
|---|---|
| 10th Percentile | $38,000 |
| 25th Percentile | $50,000 |
| Median (50th) | $67,440 |
| 75th Percentile | $91,000 |
| 90th Percentile | $120,000 |
Public Relations Specialist Salary in Other Wisconsin Cities
How to Become a Public Relations Specialist in Madison
Education
Most public relations specialist positions require a bachelor's degree. Madison and the surrounding Wisconsin area have institutions offering relevant programs.
Key Skills
Job Outlook
Nationally, public relations specialist employment is projected to grow 6% over the next decade (faster than average). Demand in Madison may vary based on local industry and population growth.
Find Public Relations Specialist Jobs in Madison
Browse open public relations specialist positions in Madison, WI: