Media & Communications Birmingham, AL Pop. 197,575

Social Media Manager Salary in Birmingham, Alabama

The median social media manager salary in Birmingham, AL is $58,500 per year, which is 10% below the national median and 3.4% above the Alabama state average.

City Median
$58,500
vs State Avg
+$1,950
vs National
$-6,500
Cost of Living
90%

Social Media Manager Pay in Birmingham: What to Expect (2026)

Birmingham offers a median social media manager salary of $58,500, which is $1,950 above the Alabama state average of $56,550. Compared to the national median of $65,000, Birmingham pays below the national benchmark for this role.

Birmingham's cost of living is 90% of the national average, meaning salary figures here closely reflect actual purchasing power. This makes direct comparisons to other cities straightforward.

The salary range for social media managers in Birmingham spans from $34,200 at the 10th percentile to $103,500 at the 90th percentile — a $69,300 spread. Entry-level professionals start around $36,000, while senior social media managers with 8+ years of experience can earn up to $97,200. With a population of 197,575, Birmingham is a mid-sized metro with a growing job market.

Social Media Manager Salary in Birmingham by Experience

In Birmingham, an entry-level social media manager earns around $36,000, while experienced professionals earn up to $97,200 per year. The local cost of living index is 90% of the national average.

Entry Level (0-2 yrs)
$36,000
$-4,000 vs national
Mid Level (3-7 yrs)
$60,300
$-6,700 vs national
Senior Level (8+ yrs)
$97,200
$-10,800 vs national

Salary Percentiles in Birmingham, AL

Percentile Birmingham
10th Percentile $34,200
25th Percentile $45,000
Median (50th) $58,500
75th Percentile $79,200
90th Percentile $103,500

Social Media Manager Salary in Other Alabama Cities

Huntsville, AL
$59,800
Pop. 216,963
Tuscaloosa, AL
$57,200
Pop. 101,129
Montgomery, AL
$55,900
Pop. 200,603
Mobile, AL
$55,250
Pop. 187,041

How to Become a Social Media Manager in Birmingham

Education

Most social media manager positions require a bachelor's degree. Birmingham and the surrounding Alabama area have institutions offering relevant programs.

Key Skills

Content CreationAnalyticsPlatform ManagementCopywritingCommunity ManagementPaid Social

Job Outlook

Nationally, social media manager employment is projected to grow 10% over the next decade (faster than average). Demand in Birmingham may vary based on local industry and population growth.

Find Social Media Manager Jobs in Birmingham

Browse open social media manager positions in Birmingham, AL:

Indeed → LinkedIn → ZipRecruiter → Glassdoor →

Frequently Asked Questions: Social Media Manager Salary in Birmingham

How much does a Social Media Manager make in Birmingham, AL? ▼
The median social media manager salary in Birmingham, Alabama is $58,500 per year, which is 10% below the national median of $65,000. Salaries range from $34,200 (10th percentile) to $103,500 (90th percentile).
How much does a Social Media Manager make per hour in Birmingham? ▼
Based on the median annual salary of $58,500, a social media manager in Birmingham earns approximately $28 per hour assuming a standard 2,080-hour work year.
How does Birmingham compare to the Alabama state average for social media manager pay? ▼
Birmingham's median social media manager salary of $58,500 is 3.4% above the Alabama state average of $56,550. The local cost of living index is 90% of the national average.
What is the cost of living in Birmingham, AL? ▼
Birmingham has a cost of living index of 90% compared to the national average. This means a social media manager salary of $58,500 in Birmingham has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a social media manager in Birmingham? ▼
Most social media manager positions in Birmingham require a bachelor's degree. Key skills include Content Creation, Analytics, Platform Management, Copywriting. The job market is projected to grow 10% nationally over the next decade.