Media & Communications San Francisco, CA Pop. 873,965

Social Media Manager Salary in San Francisco, California

The median social media manager salary in San Francisco, CA is $118,300 per year, which is 82.0% above the national median and 31.9% above the California state average.

City Median
$118,300
vs State Avg
+$28,600
vs National
+$53,300
Cost of Living
182%

Social Media Manager Salary in San Francisco by Experience

In San Francisco, an entry-level social media manager earns around $72,800, while experienced professionals earn up to $196,560 per year. The local cost of living index is 182% of the national average.

Entry Level (0-2 yrs)
$72,800
+$32,800 vs national
Mid Level (3-7 yrs)
$121,940
+$54,940 vs national
Senior Level (8+ yrs)
$196,560
+$88,560 vs national

Salary Percentiles in San Francisco, CA

Percentile San Francisco
10th Percentile $69,160
25th Percentile $91,000
Median (50th) $118,300
75th Percentile $160,160
90th Percentile $209,300

Social Media Manager Salary in Other California Cities

How to Become a Social Media Manager in San Francisco

Education

Most social media manager positions require a bachelor's degree. San Francisco and the surrounding California area have institutions offering relevant programs.

Key Skills

Content CreationAnalyticsPlatform ManagementCopywritingCommunity ManagementPaid Social

Job Outlook

Nationally, social media manager employment is projected to grow 10% over the next decade (faster than average). Demand in San Francisco may vary based on local industry and population growth.