Media & Communications San Diego, CA Pop. 1,386,932

Social Media Manager Salary in San Diego, California

The median social media manager salary in San Diego, CA is $92,300 per year, which is 42.0% above the national median and 2.9% above the California state average.

City Median
$92,300
vs State Avg
+$2,600
vs National
+$27,300
Cost of Living
142%

Social Media Manager Salary in San Diego by Experience

In San Diego, an entry-level social media manager earns around $56,800, while experienced professionals earn up to $153,360 per year. The local cost of living index is 142% of the national average.

Entry Level (0-2 yrs)
$56,800
+$16,800 vs national
Mid Level (3-7 yrs)
$95,140
+$28,140 vs national
Senior Level (8+ yrs)
$153,360
+$45,360 vs national

Salary Percentiles in San Diego, CA

Percentile San Diego
10th Percentile $53,960
25th Percentile $71,000
Median (50th) $92,300
75th Percentile $124,960
90th Percentile $163,300

Social Media Manager Salary in Other California Cities

How to Become a Social Media Manager in San Diego

Education

Most social media manager positions require a bachelor's degree. San Diego and the surrounding California area have institutions offering relevant programs.

Key Skills

Content CreationAnalyticsPlatform ManagementCopywritingCommunity ManagementPaid Social

Job Outlook

Nationally, social media manager employment is projected to grow 10% over the next decade (faster than average). Demand in San Diego may vary based on local industry and population growth.