Media & Communications Des Moines, IA Pop. 214,133

Social Media Manager Salary in Des Moines, Iowa

The median social media manager salary in Des Moines, IA is $59,800 per year, which is 8% below the national median and 3.4% above the Iowa state average.

City Median
$59,800
vs State Avg
+$1,950
vs National
$-5,200
Cost of Living
92%

Social Media Manager Pay in Des Moines: What to Expect (2026)

Des Moines offers a median social media manager salary of $59,800, which is $1,950 above the Iowa state average of $57,850. Compared to the national median of $65,000, Des Moines pays below the national benchmark for this role.

Des Moines's cost of living is 92% of the national average, meaning salary figures here closely reflect actual purchasing power. This makes direct comparisons to other cities straightforward.

The salary range for social media managers in Des Moines spans from $34,960 at the 10th percentile to $105,800 at the 90th percentile — a $70,840 spread. Entry-level professionals start around $36,800, while senior social media managers with 8+ years of experience can earn up to $99,360. With a population of 214,133, Des Moines is a mid-sized metro with a growing job market.

Social Media Manager Salary in Des Moines by Experience

In Des Moines, an entry-level social media manager earns around $36,800, while experienced professionals earn up to $99,360 per year. The local cost of living index is 92% of the national average.

Entry Level (0-2 yrs)
$36,800
$-3,200 vs national
Mid Level (3-7 yrs)
$61,640
$-5,360 vs national
Senior Level (8+ yrs)
$99,360
$-8,640 vs national

Salary Percentiles in Des Moines, IA

Percentile Des Moines
10th Percentile $34,960
25th Percentile $46,000
Median (50th) $59,800
75th Percentile $80,960
90th Percentile $105,800

Social Media Manager Salary in Other Iowa Cities

Iowa City, IA
$61,750
Pop. 74,828
Cedar Rapids, IA
$57,200
Pop. 137,710
Davenport, IA
$55,900
Pop. 101,724
Sioux City, IA
$54,600
Pop. 85,797

How to Become a Social Media Manager in Des Moines

Education

Most social media manager positions require a bachelor's degree. Des Moines and the surrounding Iowa area have institutions offering relevant programs.

Key Skills

Content CreationAnalyticsPlatform ManagementCopywritingCommunity ManagementPaid Social

Job Outlook

Nationally, social media manager employment is projected to grow 10% over the next decade (faster than average). Demand in Des Moines may vary based on local industry and population growth.

Find Social Media Manager Jobs in Des Moines

Browse open social media manager positions in Des Moines, IA:

Indeed → LinkedIn → ZipRecruiter → Glassdoor →

Frequently Asked Questions: Social Media Manager Salary in Des Moines

How much does a Social Media Manager make in Des Moines, IA? ▼
The median social media manager salary in Des Moines, Iowa is $59,800 per year, which is 8% below the national median of $65,000. Salaries range from $34,960 (10th percentile) to $105,800 (90th percentile).
How much does a Social Media Manager make per hour in Des Moines? ▼
Based on the median annual salary of $59,800, a social media manager in Des Moines earns approximately $29 per hour assuming a standard 2,080-hour work year.
How does Des Moines compare to the Iowa state average for social media manager pay? ▼
Des Moines's median social media manager salary of $59,800 is 3.4% above the Iowa state average of $57,850. The local cost of living index is 92% of the national average.
What is the cost of living in Des Moines, IA? ▼
Des Moines has a cost of living index of 92% compared to the national average. This means a social media manager salary of $59,800 in Des Moines has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a social media manager in Des Moines? ▼
Most social media manager positions in Des Moines require a bachelor's degree. Key skills include Content Creation, Analytics, Platform Management, Copywriting. The job market is projected to grow 10% nationally over the next decade.