Media & Communications Lincoln, NE Pop. 291,082

Social Media Manager Salary in Lincoln, Nebraska

The median social media manager salary in Lincoln, NE is $58,500 per year, which is 10% below the national median and 0.0% above the Nebraska state average.

City Median
$58,500
vs State Avg
+$0
vs National
$-6,500
Cost of Living
90%

Social Media Manager Pay in Lincoln: What to Expect (2026)

Lincoln offers a median social media manager salary of $58,500, which is $0 above the Nebraska state average of $58,500. Compared to the national median of $65,000, Lincoln pays below the national benchmark for this role.

Lincoln's cost of living is 90% of the national average, meaning salary figures here closely reflect actual purchasing power. This makes direct comparisons to other cities straightforward.

The salary range for social media managers in Lincoln spans from $34,200 at the 10th percentile to $103,500 at the 90th percentile — a $69,300 spread. Entry-level professionals start around $36,000, while senior social media managers with 8+ years of experience can earn up to $97,200. With a population of 291,082, Lincoln is a mid-sized metro with a growing job market.

Social Media Manager Salary in Lincoln by Experience

In Lincoln, an entry-level social media manager earns around $36,000, while experienced professionals earn up to $97,200 per year. The local cost of living index is 90% of the national average.

Entry Level (0-2 yrs)
$36,000
$-4,000 vs national
Mid Level (3-7 yrs)
$60,300
$-6,700 vs national
Senior Level (8+ yrs)
$97,200
$-10,800 vs national

Salary Percentiles in Lincoln, NE

Percentile Lincoln
10th Percentile $34,200
25th Percentile $45,000
Median (50th) $58,500
75th Percentile $79,200
90th Percentile $103,500

Social Media Manager Salary in Other Nebraska Cities

Omaha, NE
$60,450
Pop. 486,051
Bellevue, NE
$59,800
Pop. 64,176
Kearney, NE
$55,900
Pop. 33,464
Grand Island, NE
$54,600
Pop. 53,131

How to Become a Social Media Manager in Lincoln

Education

Most social media manager positions require a bachelor's degree. Lincoln and the surrounding Nebraska area have institutions offering relevant programs.

Key Skills

Content CreationAnalyticsPlatform ManagementCopywritingCommunity ManagementPaid Social

Job Outlook

Nationally, social media manager employment is projected to grow 10% over the next decade (faster than average). Demand in Lincoln may vary based on local industry and population growth.

Find Social Media Manager Jobs in Lincoln

Browse open social media manager positions in Lincoln, NE:

Indeed → LinkedIn → ZipRecruiter → Glassdoor →

Frequently Asked Questions: Social Media Manager Salary in Lincoln

How much does a Social Media Manager make in Lincoln, NE? ▼
The median social media manager salary in Lincoln, Nebraska is $58,500 per year, which is 10% below the national median of $65,000. Salaries range from $34,200 (10th percentile) to $103,500 (90th percentile).
How much does a Social Media Manager make per hour in Lincoln? ▼
Based on the median annual salary of $58,500, a social media manager in Lincoln earns approximately $28 per hour assuming a standard 2,080-hour work year.
How does Lincoln compare to the Nebraska state average for social media manager pay? ▼
Lincoln's median social media manager salary of $58,500 is 0.0% above the Nebraska state average of $58,500. The local cost of living index is 90% of the national average.
What is the cost of living in Lincoln, NE? ▼
Lincoln has a cost of living index of 90% compared to the national average. This means a social media manager salary of $58,500 in Lincoln has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a social media manager in Lincoln? ▼
Most social media manager positions in Lincoln require a bachelor's degree. Key skills include Content Creation, Analytics, Platform Management, Copywriting. The job market is projected to grow 10% nationally over the next decade.