Media & Communications North Carolina (NC) Rank #29 of 50

Social Media Manager Salary in North Carolina

The median social media manager salary in North Carolina is $59,800 per year, which is 8% below the national median of $65,000.

Median Salary
$59,800
vs National
$-5,200
State Rank
#29 of 50
Cost of Living
92%

Social Media Manager Salary Overview in North Carolina (2026)

North Carolina ranks #29 out of 50 states for social media manager compensation. Social Media Manager salaries in North Carolina are below the national median, though the lower cost of living can offset the difference. At $59,800 per year, social media managers in North Carolina earn $5,200 less than the national median of $65,000.

A key advantage of working in North Carolina is its below-average cost of living (92% of the national index). This means the $59,800 salary has the purchasing power of roughly $65,000 in an average-cost area.

The salary spread in North Carolina is significant: social media managers at the 10th percentile earn $34,960, while those at the 90th percentile bring home $105,800 — a $70,840 gap that reflects differences in experience, specialization, employer type, and metro area. The highest-paying city in North Carolina for this role is Charlotte, where the median reaches $63,700.

Nationally, social media manager employment is projected to grow 10% over the next decade (faster than average). This steady growth indicates stable demand for social media managers across the country.

Social Media Manager Salary in North Carolina by Experience

In North Carolina, an entry-level social media manager earns around $36,800, while experienced professionals earn up to $99,360 per year. The cost of living index in North Carolina is 92% of the national average.

Entry Level (0-2 yrs)
$36,800
$-3,200 vs national
Mid Level (3-7 yrs)
$61,640
$-5,360 vs national
Senior Level (8+ yrs)
$99,360
$-8,640 vs national

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Salary Percentiles in North Carolina

Percentile NC Salary
10th Percentile $34,960
25th Percentile $46,000
Median (50th) $59,800
75th Percentile $80,960
90th Percentile $105,800

Social Media Manager Salary by City in North Carolina

The largest employment areas for social media managers in North Carolina include Charlotte, Raleigh, Durham, and Greensboro. Salaries vary by city based on local cost of living and demand.

How to Become a Social Media Manager in North Carolina

Education

Most social media manager positions require a bachelor's degree. North Carolina has several accredited institutions offering relevant programs.

Key Skills

Content CreationAnalyticsPlatform ManagementCopywritingCommunity ManagementPaid Social

Job Outlook in North Carolina

Nationally, social media manager employment is projected to grow 10% over the next decade (faster than average). North Carolina's demand may vary based on local industry trends.

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Frequently Asked Questions: Social Media Manager Salary in North Carolina

How much does a Social Media Manager make in North Carolina? ▼
The median social media manager salary in North Carolina is $59,800 per year, which is 8% below the national median of $65,000. Salaries range from $34,960 (10th percentile) to $105,800 (90th percentile).
How much does a Social Media Manager make per hour in North Carolina? ▼
Based on the median annual salary of $59,800, a social media manager in North Carolina earns approximately $29 per hour assuming a standard 2,080-hour work year.
Is North Carolina a good state for social media managers? ▼
North Carolina ranks #29 out of 50 states for social media manager pay. The cost of living index is 92% of the national average. Entry-level social media managers earn $36,800, while senior professionals earn $99,360.
How does North Carolina compare to other states for social media manager salary? ▼
The highest paying state for social media managers is Hawaii at $110,500. North Carolina's median of $59,800 ranks #29 nationally. Nearby-ranked states include Georgia ($60,450) and New Mexico ($60,450).
What is the entry-level social media manager salary in North Carolina? ▼
An entry-level social media manager in North Carolina earns approximately $36,800 per year. With 3-7 years of experience, pay increases to around $61,640. Senior-level professionals with 8+ years earn up to $99,360.
What city in North Carolina pays social media managers the most? ▼
Charlotte is the highest paying city in North Carolina for social media managers, with a median salary of $63,700. Other cities include Raleigh and Durham.