Business & Finance Covington, KY Pop. 40,961

Market Research Analyst Salary in Covington, Kentucky

The median market research analyst salary in Covington, KY is $60,042 per year, which is 12% below the national median and 1.1% above the Kentucky state average.

City Median
$60,042
vs State Avg
+$682
vs National
$-8,188
Cost of Living
88%

Market Research Analyst Pay in Covington: What to Expect (2026)

Covington offers a median market research analyst salary of $60,042, which is $682 above the Kentucky state average of $59,360. Compared to the national median of $68,230, Covington pays below the national benchmark for this role.

One of Covington's biggest advantages is its low cost of living at 88% of the national average. This means the $60,042 salary stretches further here — equivalent to roughly $68,230 in an average-cost city. This makes Covington an attractive option for market research analysts seeking strong real-dollar compensation.

The salary range for market research analysts in Covington spans from $33,440 at the 10th percentile to $107,360 at the 90th percentile — a $73,920 spread. Entry-level professionals start around $35,200, while senior market research analysts with 8+ years of experience can earn up to $101,200. Covington is a smaller market (pop. 40,961), which may mean fewer openings but also less competition for available positions.

Market Research Analyst Salary in Covington by Experience

In Covington, an entry-level market research analyst earns around $35,200, while experienced professionals earn up to $101,200 per year. The local cost of living index is 88% of the national average.

Entry Level (0-2 yrs)
$35,200
$-4,800 vs national
Mid Level (3-7 yrs)
$61,600
$-8,400 vs national
Senior Level (8+ yrs)
$101,200
$-13,800 vs national

Salary Percentiles in Covington, KY

Percentile Covington
10th Percentile $33,440
25th Percentile $44,000
Median (50th) $60,042
75th Percentile $80,960
90th Percentile $107,360

Market Research Analyst Salary in Other Kentucky Cities

How to Become a Market Research Analyst in Covington

Education

Most market research analyst positions require a bachelor's degree. Covington and the surrounding Kentucky area have institutions offering relevant programs.

Key Skills

Data AnalysisSurvey DesignSPSS/RMarket TrendsReport WritingPresentation

Job Outlook

Nationally, market research analyst employment is projected to grow 13% over the next decade (much faster than average). Demand in Covington may vary based on local industry and population growth.

Find Market Research Analyst Jobs in Covington

Browse open market research analyst positions in Covington, KY:

Frequently Asked Questions: Market Research Analyst Salary in Covington

How much does a Market Research Analyst make in Covington, KY? ▼
The median market research analyst salary in Covington, Kentucky is $60,042 per year, which is 12% below the national median of $68,230. Salaries range from $33,440 (10th percentile) to $107,360 (90th percentile).
How much does a Market Research Analyst make per hour in Covington? ▼
Based on the median annual salary of $60,042, a market research analyst in Covington earns approximately $29 per hour assuming a standard 2,080-hour work year.
How does Covington compare to the Kentucky state average for market research analyst pay? ▼
Covington's median market research analyst salary of $60,042 is 1.1% above the Kentucky state average of $59,360. The local cost of living index is 88% of the national average.
What is the cost of living in Covington, KY? ▼
Covington has a cost of living index of 88% compared to the national average. This means a market research analyst salary of $60,042 in Covington has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a market research analyst in Covington? ▼
Most market research analyst positions in Covington require a bachelor's degree. Key skills include Data Analysis, Survey Design, SPSS/R, Market Trends. The job market is projected to grow 13% nationally over the next decade.