Business & Finance Worcester, MA Pop. 206,518

Market Research Analyst Salary in Worcester, Massachusetts

The median market research analyst salary in Worcester, MA is $79,829 per year, which is 17.0% above the national median and 17.6% below the Massachusetts state average.

City Median
$79,829
vs State Avg
$-17,058
vs National
+$11,599
Cost of Living
110%

Market Research Analyst Pay in Worcester: What to Expect (2026)

Worcester offers a median market research analyst salary of $79,829, which is $17,058 below the Massachusetts state average of $96,887. Compared to the national median of $68,230, Worcester pays above average for this role.

Worcester's cost of living is 110% of the national average, meaning salary figures here closely reflect actual purchasing power. This makes direct comparisons to other cities straightforward.

The salary range for market research analysts in Worcester spans from $44,460 at the 10th percentile to $142,740 at the 90th percentile — a $98,280 spread. Entry-level professionals start around $46,800, while senior market research analysts with 8+ years of experience can earn up to $134,550. With a population of 206,518, Worcester is a mid-sized metro with a growing job market.

Market Research Analyst Salary in Worcester by Experience

In Worcester, an entry-level market research analyst earns around $46,800, while experienced professionals earn up to $134,550 per year. The local cost of living index is 110% of the national average.

Entry Level (0-2 yrs)
$46,800
+$6,800 vs national
Mid Level (3-7 yrs)
$81,900
+$11,900 vs national
Senior Level (8+ yrs)
$134,550
+$19,550 vs national

Salary Percentiles in Worcester, MA

Percentile Worcester
10th Percentile $44,460
25th Percentile $58,500
Median (50th) $79,829
75th Percentile $107,640
90th Percentile $142,740

Market Research Analyst Salary in Other Massachusetts Cities

How to Become a Market Research Analyst in Worcester

Education

Most market research analyst positions require a bachelor's degree. Worcester and the surrounding Massachusetts area have institutions offering relevant programs.

Key Skills

Data AnalysisSurvey DesignSPSS/RMarket TrendsReport WritingPresentation

Job Outlook

Nationally, market research analyst employment is projected to grow 13% over the next decade (much faster than average). Demand in Worcester may vary based on local industry and population growth.

Find Market Research Analyst Jobs in Worcester

Browse open market research analyst positions in Worcester, MA:

Frequently Asked Questions: Market Research Analyst Salary in Worcester

How much does a Market Research Analyst make in Worcester, MA? ▼
The median market research analyst salary in Worcester, Massachusetts is $79,829 per year, which is 17.0% above the national median of $68,230. Salaries range from $44,460 (10th percentile) to $142,740 (90th percentile).
How much does a Market Research Analyst make per hour in Worcester? ▼
Based on the median annual salary of $79,829, a market research analyst in Worcester earns approximately $38 per hour assuming a standard 2,080-hour work year.
How does Worcester compare to the Massachusetts state average for market research analyst pay? ▼
Worcester's median market research analyst salary of $79,829 is 17.6% below the Massachusetts state average of $96,887. The local cost of living index is 110% of the national average.
What is the cost of living in Worcester, MA? ▼
Worcester has a cost of living index of 110% compared to the national average. This means a market research analyst salary of $79,829 in Worcester has less purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a market research analyst in Worcester? ▼
Most market research analyst positions in Worcester require a bachelor's degree. Key skills include Data Analysis, Survey Design, SPSS/R, Market Trends. The job market is projected to grow 13% nationally over the next decade.