Business & Finance New York (NY) Rank #4 of 50

Marketing Manager Salary in New York

The median marketing manager salary in New York is $187,654 per year, which is 34.0% above the national median of $140,040.

Median Salary
$187,654
vs National
+$47,614
State Rank
#4 of 50
Cost of Living
122%

Marketing Manager Salary Overview in New York (2026)

New York ranks #4 out of 50 states for marketing manager compensation. This places New York in the top tier nationally, making it one of the best states for marketing managers seeking high pay. At $187,654 per year, marketing managers in New York earn $47,614 more than the national median of $140,040.

It's worth noting that New York's cost of living is 122% of the national average, which reduces the real purchasing power of the $187,654 salary. After adjusting for cost of living, the effective salary is closer to $153,815.

The salary spread in New York is significant: marketing managers at the 10th percentile earn $103,984, while those at the 90th percentile bring home $320,528 — a $216,544 gap that reflects differences in experience, specialization, employer type, and metro area. The highest-paying city in New York for this role is New York City, where the median reaches $278,680.

Nationally, marketing manager employment is projected to grow 6% over the next decade (faster than average). This steady growth indicates stable demand for marketing managers across the country.

Marketing Manager Salary in New York by Experience

In New York, an entry-level marketing manager earns around $83,080, while experienced professionals earn up to $241,200 per year. The cost of living index in New York is 122% of the national average.

Entry Level (0-2 yrs)
$83,080
+$21,080 vs national
Mid Level (3-7 yrs)
$140,700
+$35,700 vs national
Senior Level (8+ yrs)
$241,200
+$61,200 vs national

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Salary Percentiles in New York

Percentile NY Salary
10th Percentile $103,984
25th Percentile $136,680
Median (50th) $187,654
75th Percentile $247,900
90th Percentile $320,528

Marketing Manager Salary by City in New York

The largest employment areas for marketing managers in New York include New York City, Buffalo, Rochester, and Yonkers. Salaries vary by city based on local cost of living and demand.

How to Become a Marketing Manager in New York

Education

Most marketing manager positions require a bachelor's degree. New York has several accredited institutions offering relevant programs.

Key Skills

Digital MarketingSEO/SEMAnalyticsContent StrategyBrand ManagementBudget Management

Job Outlook in New York

Nationally, marketing manager employment is projected to grow 6% over the next decade (faster than average). New York's demand may vary based on local industry trends.

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Frequently Asked Questions: Marketing Manager Salary in New York

How much does a Marketing Manager make in New York? ▼
The median marketing manager salary in New York is $187,654 per year, which is 34.0% above the national median of $140,040. Salaries range from $103,984 (10th percentile) to $320,528 (90th percentile).
How much does a Marketing Manager make per hour in New York? ▼
Based on the median annual salary of $187,654, a marketing manager in New York earns approximately $90 per hour assuming a standard 2,080-hour work year.
Is New York a good state for marketing managers? ▼
New York ranks #4 out of 50 states for marketing manager pay. The cost of living index is 122% of the national average. Entry-level marketing managers earn $83,080, while senior professionals earn $241,200.
How does New York compare to other states for marketing manager salary? ▼
The highest paying state for marketing managers is Hawaii at $238,068. New York's median of $187,654 ranks #4 nationally. Nearby-ranked states include Massachusetts ($198,857) and California ($193,255).
What is the entry-level marketing manager salary in New York? ▼
An entry-level marketing manager in New York earns approximately $83,080 per year. With 3-7 years of experience, pay increases to around $140,700. Senior-level professionals with 8+ years earn up to $241,200.
What city in New York pays marketing managers the most? ▼
New York City is the highest paying city in New York for marketing managers, with a median salary of $278,680. Other cities include Buffalo and Rochester.