Business & Finance Massachusetts (MA) Rank #2 of 50

Marketing Manager Salary in Massachusetts

The median marketing manager salary in Massachusetts is $198,857 per year, which is 42.0% above the national median of $140,040.

Median Salary
$198,857
vs National
+$58,817
State Rank
#2 of 50
Cost of Living
135%

Marketing Manager Salary Overview in Massachusetts (2026)

Massachusetts ranks #2 out of 50 states for marketing manager compensation. This places Massachusetts in the top tier nationally, making it one of the best states for marketing managers seeking high pay. At $198,857 per year, marketing managers in Massachusetts earn $58,817 more than the national median of $140,040.

It's worth noting that Massachusetts's cost of living is 135% of the national average, which reduces the real purchasing power of the $198,857 salary. After adjusting for cost of living, the effective salary is closer to $147,301.

The salary spread in Massachusetts is significant: marketing managers at the 10th percentile earn $110,192, while those at the 90th percentile bring home $339,664 — a $229,472 gap that reflects differences in experience, specialization, employer type, and metro area. The highest-paying city in Massachusetts for this role is Cambridge, where the median reaches $233,867.

Nationally, marketing manager employment is projected to grow 6% over the next decade (faster than average). This steady growth indicates stable demand for marketing managers across the country.

Marketing Manager Salary in Massachusetts by Experience

In Massachusetts, an entry-level marketing manager earns around $88,040, while experienced professionals earn up to $255,600 per year. The cost of living index in Massachusetts is 135% of the national average.

Entry Level (0-2 yrs)
$88,040
+$26,040 vs national
Mid Level (3-7 yrs)
$149,100
+$44,100 vs national
Senior Level (8+ yrs)
$255,600
+$75,600 vs national

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Salary Percentiles in Massachusetts

Percentile MA Salary
10th Percentile $110,192
25th Percentile $144,840
Median (50th) $198,857
75th Percentile $262,700
90th Percentile $339,664

Marketing Manager Salary by City in Massachusetts

The largest employment areas for marketing managers in Massachusetts include Boston, Worcester, Springfield, and Cambridge. Salaries vary by city based on local cost of living and demand.

How to Become a Marketing Manager in Massachusetts

Education

Most marketing manager positions require a bachelor's degree. Massachusetts has several accredited institutions offering relevant programs.

Key Skills

Digital MarketingSEO/SEMAnalyticsContent StrategyBrand ManagementBudget Management

Job Outlook in Massachusetts

Nationally, marketing manager employment is projected to grow 6% over the next decade (faster than average). Massachusetts's demand may vary based on local industry trends.

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Frequently Asked Questions: Marketing Manager Salary in Massachusetts

How much does a Marketing Manager make in Massachusetts? ▼
The median marketing manager salary in Massachusetts is $198,857 per year, which is 42.0% above the national median of $140,040. Salaries range from $110,192 (10th percentile) to $339,664 (90th percentile).
How much does a Marketing Manager make per hour in Massachusetts? ▼
Based on the median annual salary of $198,857, a marketing manager in Massachusetts earns approximately $96 per hour assuming a standard 2,080-hour work year.
Is Massachusetts a good state for marketing managers? ▼
Massachusetts ranks #2 out of 50 states for marketing manager pay. The cost of living index is 135% of the national average. Entry-level marketing managers earn $88,040, while senior professionals earn $255,600.
How does Massachusetts compare to other states for marketing manager salary? ▼
The highest paying state for marketing managers is Hawaii at $238,068. Massachusetts's median of $198,857 ranks #2 nationally. Nearby-ranked states include Hawaii ($238,068) and California ($193,255).
What is the entry-level marketing manager salary in Massachusetts? ▼
An entry-level marketing manager in Massachusetts earns approximately $88,040 per year. With 3-7 years of experience, pay increases to around $149,100. Senior-level professionals with 8+ years earn up to $255,600.
What city in Massachusetts pays marketing managers the most? ▼
Cambridge is the highest paying city in Massachusetts for marketing managers, with a median salary of $233,867. Other cities include Boston and Worcester.