Business & Finance Green Bay, WI Pop. 107,395

Market Research Analyst Salary in Green Bay, Wisconsin

The median market research analyst salary in Green Bay, WI is $60,042 per year, which is 12% below the national median and 4.3% below the Wisconsin state average.

City Median
$60,042
vs State Avg
$-2,730
vs National
$-8,188
Cost of Living
88%

Market Research Analyst Pay in Green Bay: What to Expect (2026)

Green Bay offers a median market research analyst salary of $60,042, which is $2,730 below the Wisconsin state average of $62,772. Compared to the national median of $68,230, Green Bay pays below the national benchmark for this role.

One of Green Bay's biggest advantages is its low cost of living at 88% of the national average. This means the $60,042 salary stretches further here — equivalent to roughly $68,230 in an average-cost city. This makes Green Bay an attractive option for market research analysts seeking strong real-dollar compensation.

The salary range for market research analysts in Green Bay spans from $33,440 at the 10th percentile to $107,360 at the 90th percentile — a $73,920 spread. Entry-level professionals start around $35,200, while senior market research analysts with 8+ years of experience can earn up to $101,200. With a population of 107,395, Green Bay is a mid-sized metro with a growing job market.

Market Research Analyst Salary in Green Bay by Experience

In Green Bay, an entry-level market research analyst earns around $35,200, while experienced professionals earn up to $101,200 per year. The local cost of living index is 88% of the national average.

Entry Level (0-2 yrs)
$35,200
$-4,800 vs national
Mid Level (3-7 yrs)
$61,600
$-8,400 vs national
Senior Level (8+ yrs)
$101,200
$-13,800 vs national

Salary Percentiles in Green Bay, WI

Percentile Green Bay
10th Percentile $33,440
25th Percentile $44,000
Median (50th) $60,042
75th Percentile $80,960
90th Percentile $107,360

Market Research Analyst Salary in Other Wisconsin Cities

How to Become a Market Research Analyst in Green Bay

Education

Most market research analyst positions require a bachelor's degree. Green Bay and the surrounding Wisconsin area have institutions offering relevant programs.

Key Skills

Data AnalysisSurvey DesignSPSS/RMarket TrendsReport WritingPresentation

Job Outlook

Nationally, market research analyst employment is projected to grow 13% over the next decade (much faster than average). Demand in Green Bay may vary based on local industry and population growth.

Find Market Research Analyst Jobs in Green Bay

Browse open market research analyst positions in Green Bay, WI:

Frequently Asked Questions: Market Research Analyst Salary in Green Bay

How much does a Market Research Analyst make in Green Bay, WI? ▼
The median market research analyst salary in Green Bay, Wisconsin is $60,042 per year, which is 12% below the national median of $68,230. Salaries range from $33,440 (10th percentile) to $107,360 (90th percentile).
How much does a Market Research Analyst make per hour in Green Bay? ▼
Based on the median annual salary of $60,042, a market research analyst in Green Bay earns approximately $29 per hour assuming a standard 2,080-hour work year.
How does Green Bay compare to the Wisconsin state average for market research analyst pay? ▼
Green Bay's median market research analyst salary of $60,042 is 4.3% below the Wisconsin state average of $62,772. The local cost of living index is 88% of the national average.
What is the cost of living in Green Bay, WI? ▼
Green Bay has a cost of living index of 88% compared to the national average. This means a market research analyst salary of $60,042 in Green Bay has more purchasing power than the same salary in an average-cost city.
What qualifications do I need to become a market research analyst in Green Bay? ▼
Most market research analyst positions in Green Bay require a bachelor's degree. Key skills include Data Analysis, Survey Design, SPSS/R, Market Trends. The job market is projected to grow 13% nationally over the next decade.